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Dec 11, 2023

Welcome to episode 126 of Sports Management Podcast.

Sarah Lewis OBE OLY is a highly respected international sports leader with an extensive network across the Olympic Movement and sport industry. Sarah became an Olympian in Alpine Skiing, representing Great Britain at the Calgary 1988 Games. From 1998 to 2020 she was Secretary General of the largest international winter sports federation, FIS. Currently, she is running her own company Sarah Lewis Global Sports Leader, providing services to sport, business, and society.

In 2018 Sarah was awarded the Officer of the Most Excellent Order of the British Empire on the Queen's New Year Honours List for services to sport.

Get ready to learn:

  • How she was the only British Olympic skier who didn’t live abroad
  • The importance of multi-tasking
  • What it means to Sarah to be an Olympian
  • Receiving an OBE from the late Her Majesty the queen
  • The termination of her role as Secretary General
  • Her best advice to young women in sports

And much more!


00:00 Intro
02:11 Sports for Social Change
03:17 Getting into Sports
08:16 Becoming an Olympian
11:30 Transitioning into Sports Business
16:25 GB Snowsport
21:21 Secretary General for FIS
24:50 Growing the Game of Skiing
29:06 Secretary General of AIOWF
33:00 Her Abrupt End at FIS
39:45 Senior Strategic Advisor for Chinese Winter Sports
45:05 Sarah Lewis Global Sports Leader
48:10 Receiving Her OBE
50:16 Best Advice for Women in Sports
54:00 Outro

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